MEASUREMENT MANIFESTO

Introduction

What gets measured gets managed.” — Peter Drucker

A huge personal growth industry has sprung up to help you live your life. Some companies are great at what they do; some are not. It’s extremely hard for anyone to know the difference between the two. Good data can help with that problem.

You deserve more

Many personal growth companies suggest their products and services are effective by offering glowing testimonials, cherry picked from their best participants, readers, and clients. Unfortunately, anecdotes are not good evidence. They tell you very little about the actual effectiveness of the product or service.

Show me the data!

We offer a simple question for you to ask any company before you buy: May I see your data? Ask to see scientifically-valid outcome data from everyone that profits from helping you grow. This includes us. Find out what actually works; ignore what doesn’t.

Measuring 101

How do you know how much you actually grew from that workshop you took or book you read?

To find out, you’ll need:

A baseline measurement. On day 1 how much did you weigh? How much money were you earning? How many dates were you getting?

follow-up measurement. After 12 months how much did you weigh? How much money were you earning? How many dates were you getting? What’s the story after 2 years? 3 years? 5 years? Longer?

Changing the world

We’ll be happy to lead the way. We believe in  honestly and humbly sharing all results, even if they aren’t flattering. We’d rather shut Self Spark down than mislead anyone about our effectiveness.

We hope others in the industry will also heed this call. If this happens, we will have changed millions of lives. But it will only work if you are prepared to say, “Show me the data!”